Affiliate Marketing offers merchants the opportunity to distribute their products or promote their shop through other marketing channels.
The affiiliate is an independent online markteting specialist who receives a commission for each referral.
Affiliate blogs deal mostly with a niche market, gathering information and news, and mainly testing products or providing buyer’s recommendations.
The products and stores are linked via affiliate links. Clicking on one of these links also activates a cookie.
If the customer purchases a product on the merchant site, the affiliate receives a commission.
Appear even more frequently in SERPs through affiliate sites
Many affiliate sites increase the longtail with which the product is found
Affiliates build their own content for products
Existing affiliates can help new products appear on more websites at an even faster pace
As they are independent, users have more trust in affiliate sites than shops
Affiliates are very active on Web 2.0. They also share products on social media
Best products / buying recommendations
Each niche has its own influencers and blogs. Here it’s important to find the ones with the highest reach and best conversion.
We create a matching campaign and design concept for banners, infographics and texts to make them available to Affiliates.
In Affiliate Marketing, both sides need support. The Merchants need to be kept updated on the affiliate’s volume and type of goods, whilst Affiliates must be informed about goals, promotions, new products and requirements.
The goal is the focus of the campaign plan
Reduce costs and increase affiliate conversions
Deliver campaigns, content and objectives optimally
Comprehensive, clear and logical for all involved
Certified experts (CAP) supervise the entire process for everyone involved
Building expertise and training employees
1.1 Target definition with the client
1.2 Niche mapping, selection of Affiliate Networks
1.3 Content, partner and product selection
2.1 Promotional material creation, control of Affiliate Content
2.2 Establishing the affiliate networks
2.3 Performance monitoring of campaigns
3.1 Performance review and optimisation
3.2 Detailed reporting
3.3 Concrete recommendations for action